Summary of Significant Accounting Policies (Details Textual) (USD $)
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3 Months Ended | 9 Months Ended | 12 Months Ended | 3 Months Ended | 9 Months Ended | 12 Months Ended | 9 Months Ended | ||||||||||||||||
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Sep. 30, 2013
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Sep. 30, 2012
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Sep. 30, 2013
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Sep. 30, 2012
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Dec. 31, 2012
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Dec. 31, 2011
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Mar. 31, 2010
Limited Liability Company Agreement [Member]
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Sep. 30, 2013
Estimated Future Sales Return [Member]
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Dec. 31, 2012
Estimated Future Sales Return [Member]
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Sep. 30, 2013
Cooperative Incentive [Member]
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Dec. 31, 2012
Cooperative Incentive [Member]
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Sep. 30, 2013
Accounts Receivable [Member]
Three Customer [Member]
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Dec. 31, 2012
Accounts Receivable [Member]
Three Customer [Member]
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Sep. 30, 2013
Sales Revenue, Goods, Net [Member]
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Sep. 30, 2012
Sales Revenue, Goods, Net [Member]
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Sep. 30, 2013
Building and Building Improvements [Member]
Maximum [Member]
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Sep. 30, 2013
Building and Building Improvements [Member]
Minimum [Member]
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Sep. 30, 2013
Machinery and Equipment [Member]
Maximum [Member]
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Sep. 30, 2013
Machinery and Equipment [Member]
Minimum [Member]
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Sep. 30, 2013
Computer Software, Intangible Asset [Member]
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Sep. 30, 2013
Furniture and Fixtures [Member]
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Sep. 30, 2013
Advertising and Incentive Promotion Costs [Member]
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Dec. 31, 2012
Advertising and Incentive Promotion Costs [Member]
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Accounting Policies [Line Items] | |||||||||||||||||||||||
Cash and cash equivalents (Note 2) | $ 751,000 | $ 1,815,000 | $ 751,000 | $ 1,815,000 | $ 572,000 | $ 5,541,000 | |||||||||||||||||
Cash, FDIC Insured Amount | 747,000 | 747,000 | |||||||||||||||||||||
Cash, Uninsured Amount | 762,000 | 762,000 | |||||||||||||||||||||
Inventory, Work in Process and Raw Materials | 1,300,000 | 1,300,000 | 1,000,000 | ||||||||||||||||||||
Inventory, Finished Goods | 2,000,000 | 2,000,000 | 1,000,000 | ||||||||||||||||||||
Property Plant and Equipment Useful Life | 39 years | 10 years | 7 years | 3 years | 3 years | 5 years | |||||||||||||||||
Due from Banks | 1,500,000 | 1,500,000 | |||||||||||||||||||||
Concentration Risk, Percentage | 50.00% | 54.00% | 91.00% | 91.00% | |||||||||||||||||||
Sales Allowances, Goods | 124,000 | 109,000 | |||||||||||||||||||||
Accrued Liabilities | 1,500,000 | 1,300,000 | 1,200,000 | 1,500,000 | |||||||||||||||||||
Share-based compensation expense | 67,000 | 45,000 | 146,000 | 208,000 | |||||||||||||||||||
Variable Interest Entity, Qualitative or Quantitative Information, Ownership Percentage | 50.00% | ||||||||||||||||||||||
Marketing and Advertising Expense | 1,400,000 | 1,300,000 | 5,900,000 | 5,500,000 | |||||||||||||||||||
Prepaid expenses and other current assets | 2,110,000 | 2,110,000 | 2,687,000 | 1,300,000 | 2,200,000 | ||||||||||||||||||
Research and development | $ 181,000 | $ 165,000 | $ 586,000 | $ 1,055,000 | |||||||||||||||||||
Common Stock, par value (in dollars per share) | $ 0.0005 | $ 0.0005 | $ 0.0005 |